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CAN-SPAM Terms to Learn
Winning with Email, January 2004

Affirmative Consent
The recipient expressly consented to receive the message, either in response to a clear and conspicuous request for such consent or at the recipient's own initiative.

Commercial Electronic Mail Message
Any electronic mail message the primary purpose of which is the commercial advertisement or promotion of a commercial product or service (including content on an Internet website operated for a commercial purpose).

Related Articles:
CAN-SPAM Act of 2003
Deliver CAN-SPAM Compliant E-mail Today

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